With the rise and influence of social media and digital marketing over the last decade, it’s hard to ignore the fact that this can be a powerful tool that is likely worth adding to your marketing strategy.
For those of you who are dragging your feet, here are some stats to consider why you should hop aboard now before being left behind by your competition.
Read MoreHas plagiarism become a matter of epidemic proportions in the mortgage industry?
Read MoreHow many times have you heard some corporate executive on social media or YouTube drone on about their “Great” company culture? Whenever you hear someone speak about company culture they are usually referring to a set of principles, behaviors or actions that have been fostered over a significant period.
Read More“We are very excited about this years’ upcoming national marketing campaign that was recently showcased on the cover of the 2016 December issue of the Scotsman Guide. The new advertising campaign ties nicely into underlying slogan “progress is not possible without change” and will speak to a series of locks-ups we have slated for all our advertising in 2017” said Paul Lucido, National Marketing Director, PRMG.
Read More2015 showed strong signs of growth for many mortgage professionals and companies across the nation. Additionally, regulatory agencies ranging from the implementation of TRID to the CFPB have clearly played a major role in governing what we can and cannot do, forcing many mortgage entities to rethink their game plan and learn to adapt to the ever changing landscape.
Yes, change seems to be the subject on everyone’s tongue these days and has always been somewhat of a controversial matter.
Read MoreWhen I was approached about writing an article from the “millennial” perspective explaining my thoughts on the Mortgage Industry, buying a house, taking out loans, etc... my response was,
“What thoughts?”